Intelligent Cycling is part of the Intelligent Training Group ApS.

This privacy policy will explain how our organization uses the personal data we collect from you when you use our services.

The data controller for our sites and apps is Intelligent Training Group ApS, Grøftevej 3, 4180 Sorø Denmark. This means that we are responsible for deciding how and why we hold and use your personal data.
If you feel that we are not abiding by this privacy policy, please contact us immediately via email at


This is Intelligent Training Group ApS' Privacy Policy.

Do not use any of the Services if you do not agree with this Privacy Policy.

Our privacy policy ("Privacy Policy") explains the information we collect, how we use and share it, how to manage your privacy controls and your rights in connection with our websites and the related mobile applications and services (collectively, the "Services").


Intelligent Training Group ApS is subject to The General Data Protection Regulation (EU) 2016/679 (also known as GDPR), a regulation focused on European Union residents and European Economic Area (EEA) residents' privacy rights.

In accordance with the Terms and this Privacy Policy, Intelligent Training Group ApS uses tools to maintain the safety of your Data when receiving, storing and using the Data. We implement appropriate technical and organizational safeguards to protect against unauthorized or unlawful processing of Personal Data and against accidental or unlawful destruction, loss, alteration, unauthorized disclosure of, or access to Personal Data. Please be advised, however, that we cannot fully eliminate security risks associated with the storage and transmission of Personal Data.


This Privacy Policy relates to data about you, your devices, and your interaction with our Services.

"Personal Data" is information that can be used to identify you, directly or indirectly, alone or together with other information.

This includes data such as your full name, email address, phone number, device IDs, certain cookie and network identifiers (IP-address), debit card details and "Fitness and Wellness Data".

Intelligent Cycling Group ApS collects, uses, discloses and processes Personal Data as outlined in this Privacy Policy, including to operate and improve the Services and our business; for advertising and marketing; and to provide you with innovative fitness and wellness services, as further described in this Privacy Policy.

Intelligent Training Group ApS may create de-identified or anonymous data from Personal Data by excluding data components (such as your name, email address, or linkable tracking ID) that makes the data personally identifiable to you through obfuscation or other means. Our use of anonymized and de-identified data is not subject to this Privacy Policy.


Intelligent Training Group ApS collects your Personal Data in a number of ways and for various purposes, including:

  • When you register for an account or interact with our Services.
  • When you input Fitness and Wellness Data within our Services or use our Services that collect or infer such data from mobile device sensors.
  • When you use or interact with a wearable or other connected device.
  • When you communicate with us or sign up for promotional materials.
  • When you participate in special activities, offers, or programs.
  • When you engage with our online communities or advertising.
  • When you access third party products and services.
  • When you connect with us through social media.
  • When we link you to friends across platforms.
  • When you take fitness tests or assessments; share content or achievements; or invite friends.
  • When we comply with Legal Requirements or Obligations, Law Enforcement, and for Public Safety Purposes.

When you sign on to our sites or apps using your Facebook login details, you give Facebook permission to share your email address and certain aspects of your Facebook profile if you have made these public on your Facebook profile. This only includes your first and last name, age range, link to your Facebook profile and profile picture. We do not have access to updates on your Facebook profile.

We will then use this information to form a profile for your Intelligent Cycling account. If you remove the Intelligent Cycling app from your Facebook, we will no longer have access to this data. However, we will still have the information that we received when you first set up your Intelligent Cycling account using your Facebook login. gin.


We will only process your personal data where we have a legal basis to do so. We determine the legal basis based on the purposes for which we have collected and used your personal data. In every case, the legal basis will be one of the following:

Consent: For example, where you have provided your consent to receive marketing emails from us. You can withdraw your consent at any time. In the case of marketing emails, you can withdraw your consent by clicking on the "unsubscribe" link at the bottom of the email or through your profile settings in the "Notification settings" tab when signed into your Intelligent Cycling account.

Our legitimate interests: Where it is necessary for us to understand our users, promote our services and operate our sites and apps efficiently. For example, we will rely on our legitimate interest when we analyze what content has been viewed on our sites and apps, so that we can understand how they are used. It is also in our legitimate interest to carry out marketing analysis to determine what products and services may be relevant to the interests of our users.

Performance of a contract with you (or in order to take steps prior to entering into a contract with you): For example, where you have purchased a subscription from us, and we need to use your contact details and payment information in order to process your order and deliver your subscription.

Compliance with law: In some cases, we may have a legal obligation to use or keep your personal data.


Intelligent Training Group ApS securely stores your data via Amazon Webhosting (AWS) with servers based in the European Union.

Intelligent Training Group ApS will keep your personal data as long as it is necessary for us to deliver our services to you and comply with Danish legal requirements and obligations. Once your personal information is no longer needed or when you delete your account, we will delete your data.

We take precautions to protect your information. When you submit sensitive information via the website or app, your information is protected both online and offline.

Wherever we collect sensitive information (such as credit card data), that information is encrypted and transmitted to us in a secure way. You can verify this by looking for a closed lock icon at the bottom of your web browser or looking for "https" at the beginning of the address of the web page.

While we use encryption to protect sensitive information transmitted online, we also protect your information offline. Only employees who need the information to perform a specific job (for example, billing or customer service) are granted access to personally identifiable information. The computers/servers in which we store personally identifiable information are kept in a secure environment. ent.


We use a wide array of Third Party Services in order to deliver specific necessary features to the Intelligent Cycling Platform.

  • Azure Monitor: Application Insights - Tool for system error and health monitoring.
  • Amazon Web Services (AWS) - Hosting servers, database, load balancers and file storage.
  • Dropbox - User connectivity to facilitate music integration.
  • Facebook - User login functionality.
  • Heruko - User login functionality
  • MailChimp - Mail services for sending marketing and functional emails.
  • Mailgun - Mail services for sending functional emails for account essentials.
  • Spotify - User music integration.
  • Strava - User workout session integration.
  • Swedebeat - User music integration.
  • Training Peaks - User workout session integration.
  • Zendesk - User support and inquiries.


As the clear main rule, your personal information will only be processed and stored in Denmark and Germany (Frankfurt). rt).

If it becomes necessary to transfer all or some of your personal information to countries outside the EU/EEA, we will only transfer the personal information after having provided one of the following safeguards:

We may transfer your personal information to countries that have been deemed to provide an adequate level of protection for personal information by the European Commission. For further details, see European Commission: Adequacy of the protection of Personal Data in non-EU countries .

Where we use service providers outside Europe, we may use specific contracts approved by the European Commission, which give personal information the same protection it has in Europe. For further details, see European Commission: Model contracts for the transfer of Personal Data to third countries .

Where we use service providers based in the U.S., we may transfer data to them if they are part of the Privacy Shield, which requires them to provide similar protection to personal information shared between Europe and the U.S. For further details, see European Commission: EU-U.S. Privacy Shield .


When you visit our sites or use our apps, we may automatically collect personal data from you using cookies or similar technology. A cookie is a small file that can be placed on your device that allows us to recognize and remember you.

You can set your browser not to accept cookies. However, in a few cases, some of our website features may not function as a result.


You can contact us with regard to the following rights in relation to your personal data:

If you would like to have a copy of the personal data we hold on you or if you think that we hold incorrect personal data about you, please write to us at contact@intelligent-cycling.com .

We will deal with requests for copies of your personal data or for correction of your personal data within one month. If your request is complicated or if you have made a large number of requests, it may take us longer. We will let you know if we need longer than one month to respond. You will not have to pay a fee to obtain a copy of your personal data (or to exercise any of the other rights).

Where you have provided us with consent to use your personal data, you can withdraw this at any time.

You also have the right to ask us to delete your personal data or restrict how it is used. There may be exceptions to the right to erasure for specific legal reasons, which, if applicable, we will set out for you in response to your request. Where applicable, you have the right to object to the processing of your personal data for certain purposes.


Intelligent Training Group ApS keeps its Privacy Policy under regular review and places any updates on this web page. This privacy policy was last updated on March 22nd 2022.

We reserve the right to modify this Privacy Policy or related procedures at any time in accordance with this provision. Changes to Intelligent Training Group ApS Privacy Policy are effective when they are posted on this page. Your continued use of Intelligent Training Group ApS Services following these changes means that you accept the revised Privacy Policy. If you do not agree to these changes, you can choose to close your account with us.


Should you wish to report a complaint or if you feel that Intelligent Training Groups ApS has not addressed your concern in a satisfactory manner, you may contact the Danish Data Protection Agency (Datatilsynet)

E-mail: dt@datatilsynet.dk

Phone: +45 33 19 32 00

Address: Carl Jacobsens Vej 35, 2500 Valby Denmark.